1. Project Content

Through a joint sponsorship with the French company Pernod Ricard, the following projects were implemented as PR projects for Kyoto vegetables, through the food culture exchange of both countries.

Signboard presentation of “Kyoto Vegetables” in Potager du roi

Exhibitions of Kyoto vegetables, Uji matcha tea, and Japanese sake “Iwai” at the Palace of Versailles

Banquet at the Palace of Versailles using Kyoto vegetables

2. Banquet at the Palace of Versailles

Outline

Japanese and French government officials, French distributors and cooking magazine editors, Japanese Kyoto vegetable farmers, the media, etc. attended the event, and were treated to a special course that used Kyoto vegetables from top Japanese and French chefs.

Date and Time

September 25, 2013, from 6 PM (French local time)

Location

Palace of Versailles, France

Participants

1. Japanese: 146 persons
   Government/administrative officials, JA Group Kyoto, JA nationwide, Kyoto vegetable producers, the media, etc.Primary Government/Administrative Attendees

   Affiliation	Position	Name
   Cabinet Secretariat of Japan	Advisor	Isao Iijima
   Cabinet Secretariat of Japan	Advisor	Yasutake Tango
   Japanese Embassy in France	Interim Ambassador	Masaya Fujiwara
   JETRO	Paris Office Director	Koji Toyokuni
   Ministry of Agriculture, Forestry and Fisheries	Councilor	Eietsu Sakuraba
   Ministry of Agriculture, Forestry and Fisheries	Food Service Industry Section Chief	Yasushi Yamaguchi
   Ministry of Internal Affairs and Communications	Paris Office Director	Toshifumi Kurose
   Kyoto Prefectural Agriculture, Forestry, and Fisheries Technology Center	Center Director	Shigeki Ikeuchi
   Kyoto Prefectural Agricultural Administrative Division	Deputy Section Chief	Shoko Nakao

2. French: 45 persons
   French government officials, cuisine officials, the media, etc.

About the Project in Versailles, France

Television

NTV, Yomiuri Television, Fuji TV, KBS Kyoto Broadcasting

Newspapers

Yomiuri Shimbun, Mainichi Shimbun, Kyoto Shimbun, Asahi Shimbun, The Japan Agricultural News

Magazines

Josei Seven, Ie no Hikari

Introduced in French Magazines

• Le SHAKER
• Balthazar
• Rvi
• Planete JAPON
• DANDY
• Homme Deluxe
• Vins&spiritueux
• PLEINS FEUX
• MON JARDIN&MA MAISON
• SOMMELIERS　…etc

• 
• 
• 

Banquet

• 
  Palace of Versailles Exterior
• 
  Palace of Versailles Interior
• 
  Banquet Venue
• 
  Cuisine Explanation from the Chef
• 
  Presenting Souvenirs to the French Side
• 
  Pipe Organ Performance

Kyoto Vegetable Banquet Full Course Menu

The meal was prepared by top chefs from both countries.

From Japan, Mr. Youji Satake, the head chef of Minokichi Main Restaurant: Takeshigero, and Mr. Arnaud Ralman, the youngest chef to receive a Michelin 2-star rating in France and the No.1 most requested chef in Paris, got a chance to show off their skills.

• 
  Starter (Japan)
• 
  Appetizer (Japan)
• 
  Main (Fish) (Japan)
• 
  Soup (France)
• 
  Main (Meat) France
• 
  Dessert (France)

3. Palace Ceremony and Exhibition of Kyoto Vegetables

A reception has held before the banquet.

An exhibition showcased Kyoto vegetables as well as Kyoto rice and liquor, and together with PR to the guests, government officials from both Japan and France gave greetings.

• 
  Kyoto Vegetables Exhibit
• 
  Kyoto Rice Exhibit
• 
  Japanese Sake Exhibit
• 
  Kyoto Vegetables Introductory Film
• 
  Speech from Director Nakagawa
• 
  Speech from Cabinet Secretariat Iijima

4. Signboard presentation of Kyoto Vegetables in Potager du roi

Kyoto vegetables, cultivated from seeds sent from the JA Group Kyoto, are grown in Potager du roi adjacent to the Palace of Versailles. To commemorate the agricultural exchange between the two countries, a signboard for “Kyoto Vegetable Field” was presented.

• 
  Potager du roi
• 
  Shishigatani Pumpkin
• 
  Kamo Eggplant
• 
  Direct Sales Office
• 
  Signboard Presentation Ceremony
• 
  Placement of the Signboard